Audi India celebrated a major milestone by selling its 1,00,000th car after more than 15 years. They launched the Q8 as a flagship model priced at Rs 1.17 crore. SUVs now account for 60 percent of Audi's sales, and the pre-owned car segment is thriving. Customer loyalty programs and digital outreach have contributed significantly to their success.Every fourth Audi buyer in India a repeat customer: Majority aged under 50, 11 percent women
August 22, 2024
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Audi India celebrated a major milestone by selling its 1,00,000th car after more than 15 years. They launched the Q8 as a flagship model priced at Rs 1.17 crore. SUVs now account for 60 percent of Audi's sales, and the pre-owned car segment is thriving. Customer loyalty programs and digital outreach have contributed significantly to their success.
